理念：培养全面发展、可相信与可共事的Global Local人才。Developing Outstanding Whole-Person and Global Local Talents People can Trust and Work with.

愿景：愿景(2004-)： 成为卓越的全面发展和Global Local的教育 Excel in Whole-Person and Global Local.

愿景(2014-)： 走进世界、走进产业；提供具有贡献与影响力的一流研究生商学院教育。Be Influential Graduate Management Education Globally and Locally in Business World.